Home hair colour in 2026 is less about dramatic change and more about refined maintenance. It’s about clean formulas, rapid results, and less fuss — luxury that fits real life. At Done, we make that possible with premium ingredients, salon-approved science, and effortless upkeep.

1. Root Retouch & Smudge: The Subtle Refresh

In 2026, it’s less about full-head makeovers and more about smart maintenance. Two techniques lead the charge:

• Root Retouch — refreshing just the regrowth line to renew your base and keep colour seamless.
  
  

• Root Smudge — softly blending that line into the rest of your hair for a natural, lived-in transition (no harsh regrowth, no salon stress).
  
  

It’s quick, natural-looking, and cost-effective — less time, less waste, more polish.

Done Tip: Choose a root-specific kit like the Ultimate Root Retouch Kit and apply the colour formula just at the root zone. Et voilà — polished but effortless.

2. Clean, Kind, and Conscious Colour

The luxury home-colour movement is as much about what’s not inside the tube. In 2026, consumers want cleaner, gentler formulas — less chemical harshness, more healthy-hair promise.

Ammonia-free or ultra-low-ammonia colour kits, plant-based blends, and nourishing post-colour care are now must-haves.

At Done, our Conscious Colour™ system is formulated with salon-grade performance and integrity — free from ammonia, PPD, parabens, and resorcinol, yet packed with ingredients that protect and strengthen.

Because after years of DIY damage, people want salon results that feel safe, premium, and protective. Brands that lead with ingredient integrity and performance earn trust — and loyalty.

3. The Rise of Brunette, Bronde & Natural Tones

In 2026, it’s all about low-maintenance chic. Bright, high-contrast colour is out; refined, natural tones are in. Think glossy brunettes, soft brondes, caramel hues, and subtle root shadowing that blend seamlessly and stretch the time between touch-ups.

These lived-in shades feel timeless, polished, and effortless — the epitome of “smart beauty,” not “extreme beauty.”

At Done, our five natural shades were designed for this exact moment — from deep espresso to sun-kissed bronde — delivering salon-level depth, dimension, and shine that still look fresh weeks later.

4. Maintenance Over Makeovers

It’s official — 2026 is the year of smart upkeep, not dramatic change. Colour care is all about maintenance made easy: longer-lasting pigments, nourishing glosses, and colour-safe routines that keep your tone fresh and your hair happy.

And because great hair shouldn’t take great effort, our Ride or Dye™ subscription delivers your next colour kit right when you need it. No booking, no panic, no grey days — just perfectly timed colour on repeat.

5. Aftercare with Attitude: The Gloss Revival

The final frontier in home hair colour? The afterglow. In 2026, colour care doesn’t end when you rinse — it’s all about keeping that just-coloured gloss for weeks, not days.

Gloss treatments and nourishing masks are taking centre stage, giving at-home colour the same mirror-finish you’d expect from a pro.

Enter Done’s Gloss Boss™ Shine Treatment — your shortcut to salon-fresh shine without leaving the house. It seals colour, smooths frizz, and delivers that soft, light-catching finish that makes hair look freshly done (even when it’s not).

Because maintenance isn’t just about coverage — it’s about keeping your colour alive.